Porsche has always said that they build all models aside from the 911 to help their iconic sports car remain at the cutting edge. They say that they have to sell cars like the Cayenne and Panamera in order to help fund the ongoing improvement of their rear-engined halo car.
Now comes a brand that has just had almost two decades-worth of dust blown off its name with a relatively recent concept looking to adopt the same tactic in order to prevail. Of course, I am talking about Alpine.
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